March 30, 2007
For Sale By Owner: The Asking Price
You have chosen to put your home on the market as ‘for sale by owner’. This is a big decision and a big commitment. Deciding to advertise and sell your home involves plenty of work. No doubt there’ll be minor repairs to do, perhaps decorating in order to enhance the house’s appearance, advertising and so much more including deciding on an asking price. This may be one of the more difficult decisions to make.
When choosing the for sale by owner option to sell your home, there are advantages regarding the asking price or listing price. Hiring a real estate agent would automatically raise the asking price for your property. A real estate agency charges a fee for their services and this usually comes in the form of a commission made off your property. A real estate agency will consider the amount you are asking for your home and then adjust the price to ensure they get their commission. For sale by owner, cuts out the need for a real estate agency and thus eliminates any commissions or fees. Selling your own home cuts out the middle man which automatically shaves thousands of dollars of the asking price.
Deciding on an appropriate asking price may require help. If you are marketing your home as for sale by owner, it might be a good idea to hire an appraiser. An appraiser would come into your home, carry out a thorough inspection, compare it to similar homes, current building costs, location and provide you with an estimated value of your property. A home appraiser has experience and will also be knowledgeable about the current real estate market. They will be capable of quoting a value that will help you decide the asking price. Hiring an appraiser may also help with potential sales since a written appraisal would likely be appreciated by prospective buyers.
Many people when selling property make the mistake of pricing their property way too high. When setting an asking price it is good to set a price a little higher than what you’d like to get for it. This provides room for negotiation. However when people are scanning through advertisements of homes that are for sale by owner, they will likely ignore those which seem too expensive compared to the description. It is difficult deciding on an asking price since you’d probably like to get back the money you’ve spent on repairs and renovations. Unfortunately prospective buyers are not interested in the amount of money you’ve put into the home, rather what the property is actually worth.
When deciding on an asking price it would be wise to research the housing market. Check out similar homes with regards to age, location and features which are for sale or have been sold. Prospective buyers will do their homework regarding real estate market values and if your asking price seems unreasonable, your ad will be scratched off the list. For sale by owner homes generally attract lots of attention from people shopping for a new home. Be certain to set an asking price that fits your description and doesn’t scare off prospective buyers.
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